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Adverteren bij Daisycon



dinsdag, november 09, 2004

Sex sells (cameras)?

Canon this morning announced a multiyear endorsement deal with Maria Sharapova. The partnership includes global advertising, retail promotions and events.

(Maria Sharapova krijgt 6 miljoen dollar voor deze deal. Zodat u weet waar uw geld blijft als u een camera van Canon koopt...)

Commentaar op sportsshooter.com:

All the money in the world spent on paying famous people to endorse products that they have never and likely will never use is meaningless. Credibility with professional shooters is not going to come from selling sex in the form of a young tennis star.






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